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POETRY in BUSINESS®

We cultivate a new kind of intelligence — one that listens deeply, embraces nuance, and responds to complexity with empathy and imagination.

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With the 2CG® content and context approach — combining systemic-constructivist thinking, peer exhange in communities of practice, and the strengths of both human and artificial intelligence — we help you unlock creative potential and drive lasting change in mindset, culture, and capacity.

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As an independent non-profit association, we partner with forward-thinking leaders, organisations, educational institutions, artists, researchers, and users.

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Look, a butterfly.

Did you make a wish?

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(Louise Glueck)

  • Poetry in Business on Instagram
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  • Poetry in Business on Youtube
  • Dr. Christina Merl on LinkedIn
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Dein perfektes Geschenk

mit dem Cosmic Garden Kalender verwandelst Du DEINE Zeit in Möglichkeiten. JedeR Monat Bietet eine neue Themenwelt. Und noch viel Mehr!

Schenke (dir selbst) inspiration, Raum Und ZEit zum Denken

Sei auch dabei!

Hol dir den Cosmic Garden Kalender

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Sprache wählen

online dabei sein

Printexemplar anfordern

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Continually Enhanced with Users, International Experts and Artists

Poetry in Business /2CG® is continually advanced and enhanced with a cross-disciplinary, international team of researchers, subject matter experts, engineers, artists, philosophers, and - most importantly - users, who all share a passion: co-creating a human-centered world and making people, organisations, societies, products, and services future-fit. 

Product

Our Mission: Bringing Poetic Intelligence to People & Organisations

We co-create tailored experiences that blend poetic intelligence, creative strategy, deep dialogue, and technology — designed to move people, shift culture, support transformation and innovation on all levels. 

Transform Strategy Through Poetic Interventions and the support of AI

  • Poetic frameworks to support strategy, organisational change, and transformation initiatives

  • Leadership retreats with a systemic and poetic lens

  • Long-term culture-building programmes with support of AI

  • Custom coaching & advisory for change leaders

 

Ideal for executives, leadership teams, research partners, and units.

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Enhance Individual and Organisational Capacity 

  • Interactive workshops to build emotional intelligence, adaptive thinking & communication

  • Peer-exchange dialogues (single or ongoing)

  • Facilitation of communities of practice

  • Conduct applied research

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​Ideal for teams and research partners navigating change and growth.

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Support Leadership with Depth-Oriented Coaching, by TalkShop/2CG

  • Executive and team coaching integrating poetic dialogue, ethical clarity, and wellbeing

  • One-to-one or group coaching programmes

  • Custom coaching pathways aligned with your organisation's goals

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Ideal for individuals or teams in leadership and decision-making roles who want to unlock creative potential

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Measure Your Culture and Make It Tangible With Meaningful Artefacts

 

 

​Ideal for transformation, internal branding, and change at micro-level; in cooperation with Telluz.app

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Are you ready to explore new pathways and create meaningful change?

Let’s talk and design a journey that fits your context.
 

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Where Transformation Takes Shape

Real transformation in the digital age starts small — in how we think, collaborate, and organise our work every day.

The most successful leaders don’t wait to be disrupted — they disrupt themselves through bold ideas and ensure the right processes are in place to make change stick. Explore some of our proven projects below — each one a story of micro-level change that created lasting impact. We invite you to shape your next success story and start the transformation.

Poetry in Business_2CG® Premiere Event

Leaders, employees, open-minded people get together in museums, theatres and other beautiful places to envision future of work.

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A cross-cultural initiative for employees of the United Nations in Vienna where we explore cultural and historical places in Vienna.

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We invited people to share their views and ideas on specifically chosen topics. This project was funded by Viertelfestival.

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An inspiring journey in the month of December where we explore and co-create across cultures, disciplines, and functions.

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21st Century Skills for Youth

We do customised future skills workshops in schools. For this, we invite artists to participate in our sessions and reflect with us.

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Micro Blog

Gerhard's Novel - a fantastic micro blog of an IT specialist and business leader based in Zurich about getting ready for Iron Man.

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Our Wellbeing Retreats take place in beautiful locations. Participants regain energy and tap into their creative potential.

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Cross-cultural Lounge

People of the UN and the City of Vienna get together to exchange their views on specific cultural topics of their interest.

Contact

Contact us

Every conversation begins with a spark — let’s start ours and see where the words will take us.

+436767776896

1190 Vienna, Austria

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Poetry in Business is a registered, independent non-profit organisation that aims to support organisations, leaders, teams, and individuals who want to acquire future skills, ponder new possibilities, speed up their imaginative processes, effect real change and build human visions for business and private life, in considered and responsive ways. We apply the multi-modular 2CG® approach, conduct independent research, publish our research findings and present them at international conferences. ZVR: 1173520081

Lab 21 - A Space for Sharing, Learning and Innovating

Your Hyper-Space for Imagination

(c) Poetry in Business 2026

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